A great small business website doesn't start with HTML code. It starts with planning a great user experience: deciding what content to show online, how to describe your business, and how to help customers find the information they need. UX design may sound complicated at first, but it's actually a very simple process of putting the customer first: the primary tenet of any good business Join Chris Nodder, as he reviews the key components of an effective small business website, whether you maintain your website or hire someone else. He provides guidelines to optimize the content, design, and information architecture of the site and to provide customers and prospective customers with incentives to trust your business-and buy from it
Topics include:
* Keeping the homepage simple
* Providing news and links
* Using pictures and testimonials to establish trust
* Creating clear product descriptions
* Showing expertise with a blog or tips page
* Soliciting ongoing feedback  
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FILE LIST
Filename
Size
01. Introduction/01_01-Welcome.mp4
3.9 MB
01. Introduction/01_02-What you should know before watching this course.mp4
7.2 MB
02. Working with SQL Server Development Tools/02_01-Using SQL Server Management Studio.mp4
19.7 MB
02. Working with SQL Server Development Tools/02_02-Managing projects with SSMS.mp4
19.4 MB
02. Working with SQL Server Development Tools/02_03-Using SQL Server data tools.mp4
18.3 MB
02. Working with SQL Server Development Tools/02_04-Creating database diagrams.mp4
18.2 MB
02. Working with SQL Server Development Tools/02_05-Understanding the SQL Server services.mp4
18.5 MB
03. Designing Data Tables/03_01-Reviewing database normalization.mp4
27.6 MB
03. Designing Data Tables/03_02-Introduction to designing tables.mp4
24.2 MB
03. Designing Data Tables/03_03-Designing tables.mp4
23.9 MB
03. Designing Data Tables/03_04-Utilizing schemas with tables.mp4
9.1 MB
03. Designing Data Tables/03_05-Exploring SQL Server data types.mp4
9.8 MB
03. Designing Data Tables/03_06-Altering tables.mp4
6.9 MB
04. Understanding the Concept of Constraints/04_01-Using constraints to enforce integrity.mp4
18.8 MB
04. Understanding the Concept of Constraints/04_02-More on using constraints to enforce integrity.mp4
7.1 MB
04. Understanding the Concept of Constraints/04_03-Implementing check constraints.mp4
16.6 MB
04. Understanding the Concept of Constraints/04_04-Implementing entity constraints.mp4
8.8 MB
04. Understanding the Concept of Constraints/04_05-Implementing referential integrity.mp4
29.2 MB
05. Storage and Indexes/05_01-Understanding the SQL file structure.mp4
12.3 MB
05. Storage and Indexes/05_02-How SQL stores data.mp4
17 MB
05. Storage and Indexes/05_03-How SQL locates data.mp4
18.4 MB
05. Storage and Indexes/05_04-Implementing nonclustered indexes.mp4
20.6 MB
06. Designing Views/06_01-Introducing views.mp4
18 MB
06. Designing Views/06_02-Creating and managing views.mp4
7.8 MB
07. Working with Stored Procedures/07_01-Understanding stored procedures.mp4
9.1 MB
07. Working with Stored Procedures/07_02-Using parameters with stored procedures.mp4
5.2 MB
08. Performing Data Modification with Triggers/08_01-Understanding triggers.mp4
10 MB
08. Performing Data Modification with Triggers/08_02-Utilizing triggers.mp4
13 MB
09. InMemory Databases/09_01-What is inmemory.mp4
21.5 MB
09. InMemory Databases/09_02-Inmemory More details.mp4