Language: English | Size: 2.48 GB | Duration: 3h 57m
Learn to DV360 from scratch to advanced level in this course
What you'll learn
DV360 - Step by Step Guide
Display & Video 360
Programmatic Advertising
DoubleClick Bid Manager
DBM
How to traffic, optimize, target and report on campaigns in DV360
Requirements
No
Description
This course is designed to make you self sufficient to run campaigns on DV360 and also shows step-by-step campaign creation in DV360. The course contains the below lessons with live DV360 UI training: 1. Difference Between Google Ads and DV360 (Learn about why people switch from Google Ads to DV360)2. DV360 Platform Walk-through (Get familiar with the different sections of the platform)3. Create your first Advertiser (Understand the hierarchy of a campaign elements in DV360 and learn to create an Advertisiser)4. Create your first Campaign (Create your first campaign)5. Create your first Insertion Order (Learn different options available while creating an Insertion order)6. Upload Creatives (Learn about different types of creatives and how to uplaod)7. Create Tracking pixels or Floodlight setup (Generate and download tracking pixels)8. Create your first Line Item9. How to report in DV36010: Types of YouTube campaigns on DV36011. How to Run YouTube campaigns12. Types of Deals in DV36013. Overview of Marketplace in DV360DV360 is one of the biggest DSPs with access to almost all major Ad Exchanges, Ad Networks and SSPs. You can access almost any inventory available online along with Gmail and YouTube inventory which is not available in any of the DSPs. DV360 was know as DBM or Doubleclick BID manager before and is part of the Google Marketing Suite.If you want to start your journey in Programmatic Advertising, DV360 is the perfect platform and can you land a job as a Programmatic trader or a Performance marketing specialist
Overview
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FILE LIST
Filename
Size
~Get Your Files Here !/1 - Lesson 1 DV360 Tutorial Google Ads VS DV360 English.srt
13 KB
~Get Your Files Here !/1 - Lesson 1 DV360 Tutorial Google Ads VS DV360.mp4
68.4 MB
~Get Your Files Here !/10 - Lesson 10 DV360 Tutorial Types of YouTube Ads English.srt
21.5 KB
~Get Your Files Here !/10 - Lesson 10 DV360 Tutorial Types of YouTube Ads.mp4
62.5 MB
~Get Your Files Here !/11 - Lesson 11 DV360 Create TrueView Line Items English.srt
37.9 KB
~Get Your Files Here !/11 - Lesson 11 DV360 Create TrueView Line Items.mp4
221.7 MB
~Get Your Files Here !/11 - Quiz.txt
35 B
~Get Your Files Here !/12 - Lesson 12 Types of Deals in DV360 English.srt
32.6 KB
~Get Your Files Here !/12 - Lesson 12 Types of Deals in DV360.mp4
134.4 MB
~Get Your Files Here !/12 - Quiz.txt
35 B
~Get Your Files Here !/13 - Lesson 13 Overview of Marketplace in DV360 English.srt
19.3 KB
~Get Your Files Here !/13 - Lesson 13 Overview of Marketplace in DV360.mp4
81.7 MB
~Get Your Files Here !/14 - Lesson 14 Setup and Configure Deals English.srt
20.9 KB
~Get Your Files Here !/14 - Lesson 14 Setup and Configure Deals.mp4
93.1 MB
~Get Your Files Here !/14 - Quiz.txt
35 B
~Get Your Files Here !/15 - Lesson 15 Upload 3rd Party tags as Creatives English.srt
21.5 KB
~Get Your Files Here !/15 - Lesson 15 Upload 3rd Party tags as Creatives.mp4
652.2 MB
~Get Your Files Here !/16 - Lesson 16 Native Ads and Rich Media Ads English.srt
14.9 KB
~Get Your Files Here !/16 - Lesson 16 Native Ads and Rich Media Ads.mp4
319.1 MB
~Get Your Files Here !/2 - Lesson 2 DV360 Tutorial Platform walkthrough English.srt
17.3 KB
~Get Your Files Here !/2 - Lesson 2 DV360 Tutorial Platform walkthrough.mp4
223.4 MB
~Get Your Files Here !/3 - Lesson 3 DV360 Tutorial Create an Advertiser English.srt
9.5 KB
~Get Your Files Here !/3 - Lesson 3 DV360 Tutorial Create an Advertiser.mp4
33.7 MB
~Get Your Files Here !/4 - Lesson 4 DV360 Tutorial Create a campaign English.srt
23.5 KB
~Get Your Files Here !/4 - Lesson 4 DV360 Tutorial Create a campaign.mp4
141.5 MB
~Get Your Files Here !/5 - Lesson 5 DV360 Tutorial Create an Insertion Order English.srt
24.6 KB
~Get Your Files Here !/5 - Lesson 5 DV360 Tutorial Create an Insertion Order.mp4
52.6 MB
~Get Your Files Here !/6 - Lesson 6 DV360 Tutorial Setup Floodlight Pixels English.srt
13.7 KB
~Get Your Files Here !/6 - Lesson 6 DV360 Tutorial Setup Floodlight Pixels.mp4
24.7 MB
~Get Your Files Here !/7 - Lesson 7 DV360 Tutorial Upload Creatives English.srt
15.8 KB
~Get Your Files Here !/7 - Lesson 7 DV360 Tutorial Upload Creatives.mp4
79.5 MB
~Get Your Files Here !/8 - Lesson 8 DV360 Tutorial Create Line Items and start your first campaign English.srt
37.8 KB
~Get Your Files Here !/8 - Lesson 8 DV360 Tutorial Create Line Items and start your first campaign.mp4
227.1 MB
~Get Your Files Here !/9 - Lesson 9 DV360 Tutorial Reporting Create Share and Schedule English.srt
30.2 KB
~Get Your Files Here !/9 - Lesson 9 DV360 Tutorial Reporting Create Share and Schedule.mp4