Entrepreneurs need capital to achieve their business goals and meet significant milestones, whether they're launching a new product, acquiring key customers, or reaching a revenue goal. In this course, author and entrepreneur Rudolph Rosenberg provides an overview of the main avenues to raising capital (such as crowdfunding, angel investors, venture capital, and more), identifies the key stakeholders, and shows the best ways to market your project and ask for funding.
Topics include:
List three variables that will affect the source of capital you choose to fund your company.
Identify the best strategy most entrepreneurs can use for finding capital and investors for their company.
Name two elements an entrepreneur must consider when determining the amount of capital their business will need.
Cite two details that should be included in a business plan to help investors become familiar with what they will be funding and the term of their investment.
Explain what the JOBS Act did to facilitate crowdfunding for entrepreneurs.
Summarize the typical characteristics of an angel investor.
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FILE LIST
Filename
Size
1 - Introduction/01 - Welcome~.mp4
14.9 MB
1 - Introduction/02 - What you should know before watching this course~.mp4
13.8 MB
10 - Conclusion/37 - Starting your search for capital~.mp4
59.6 MB
2 - 1. Overview of Business Funding/03 - Why do companies look for capital~.mp4
67.9 MB
2 - 1. Overview of Business Funding/04 - Looking at different entrepreneurs, companies, and strategies~.mp4
53 MB
2 - 1. Overview of Business Funding/05 - How risky is it to share your idea~.mp4
83.3 MB
2 - 1. Overview of Business Funding/06 - It takes time to raise capital~.mp4
17.7 MB
2 - 1. Overview of Business Funding/07 - Why raising capital is not the only marker of success~.mp4
34.1 MB
2 - 1. Overview of Business Funding/08 - Marketing your project~.mp4
19.8 MB
3 - 2. Raising Capital/09 - Understanding who your investors are~.mp4
39.4 MB
3 - 2. Raising Capital/10 - Estimating the capital you need~.mp4
26.6 MB
3 - 2. Raising Capital/11 - The big four sources of capital~.mp4
82.6 MB
3 - 2. Raising Capital/12 - Raising capital all at once or step by step~.mp4
69.9 MB
3 - 2. Raising Capital/13 - A common sequence of events~.mp4
54.6 MB
4 - 3. Making Initial Funding Determinations/14 - What should you include in a business plan~.mp4
85.4 MB
4 - 3. Making Initial Funding Determinations/15 - What is valuation~.mp4
51.4 MB
4 - 3. Making Initial Funding Determinations/16 - Organizing milestones~.mp4
53.2 MB
4 - 3. Making Initial Funding Determinations/17 - Understanding debt and equity investing~.mp4
61.9 MB
5 - 4. Using Your Own Funds/18 - Limiting your liability~.mp4
11.8 MB
5 - 4. Using Your Own Funds/19 - Using your own funds~.mp4
5 MB
5 - 4. Using Your Own Funds/20 - High-liability funding options~.mp4
7.5 MB
6 - 5. Using Crowdfunding/21 - What is crowdfunding~.mp4
43 MB
6 - 5. Using Crowdfunding/22 - Understanding the entrepreneur-backer relationship~.mp4
81.9 MB
6 - 5. Using Crowdfunding/23 - Making crowdfunding part of your strategy~.mp4
56.6 MB
6 - 5. Using Crowdfunding/24 - Where to go from here - Using crowdfunding~.mp4
34.3 MB
7 - 6. Borrowing from Friends and Family/25 - Borrowing money from friends and family~.mp4
101.1 MB
7 - 6. Borrowing from Friends and Family/26 - Securing investor debt~.mp4
92.1 MB
7 - 6. Borrowing from Friends and Family/27 - Getting loans from the Small Business Administration (SBA)~.mp4
71.6 MB
8 - 7. Using Angel Investors/28 - Getting to know angel investors~.mp4
56.4 MB
8 - 7. Using Angel Investors/29 - Why raise through angel investors~.mp4
29.2 MB
8 - 7. Using Angel Investors/30 - Where to go from here - Using angel investors~.mp4
38.2 MB
9 - 8. Using Venture-Capital Firms/31 - Understanding how venture-capital firms are organized~.mp4
90.9 MB
9 - 8. Using Venture-Capital Firms/32 - The investment phase~.mp4
53.4 MB
9 - 8. Using Venture-Capital Firms/33 - Participating in company management~.mp4
31.9 MB
9 - 8. Using Venture-Capital Firms/34 - Cashing out~.mp4
52.9 MB
9 - 8. Using Venture-Capital Firms/35 - The VC mindset~.mp4
122 MB
9 - 8. Using Venture-Capital Firms/36 - Where to go from here - Using venture-capital firms~.mp4